PHASE 1- CONTACT: This is the first impression a person has from YOU. It might be an ad or card, or it could be a prospecting question from you (“I wonder if you’d be good in my business?”). Maybe it’s a lead that you’ve purchased. No matter what, they must respond POSITIVELY to get more information from you.
PHASE 2- QUALIFIER: A brief overview of what you have and what you're looking for. Example:
"We have a special blend of tea that's got green tea and white tea in it, and some holy thistle and persimmon leaves. Since there's no drugs in it, you don't need a prescription to buy it or recommend it to others. WORD OF MOUTH IS OUR ONLY ADVERTISING.
"You start with us part-time with us as an independent distributor, and we'll help you get your business going. You can help refer this tea to people nationwide and get a piece of all the business.
"We do the business part-time, but it has full time earnings potential. $49.95 is what it costs to be a distributor; what I’m looking for is people who want to make an extra $1,000 a month or more within the next year."
PHASE 3- EMAIL: Gives them more information and links to various websites.
PHASE 4- RECONTACT: They can contact YOU with their questions; if they don’t, you have their phone number and permission to call them back.
PHASE 5- FOLLOW-UP: The exposures continue. Offer to answer any questions they have.
PHASE 6- "SIZZLE": Notice how many companies have you do a "sizzle call" first. You'll give it more impact if you do it ONLY after several exposures where you’ve already had a chance to build some rapport. In your FOLLOW-UP, tell them you want them to hear something, and three-way them into the sizzle line. Then, “take their temperature”--- ask them to rate how they feel about your opportunity at that point (on a scale of 1-10). You're looking for at least an “8”: if they’re not, ask what it would take to get them there.
PHASE 7- CONFERENCE: Now you can set up a time to call them back and three-way them to the next conference call (ASAP).
PHASE 8- THREE WAY: After the conference, ask if they have more questions. If so, three-way to your upline for answers. If they have no more questions, proceed to Phase 9.
PHASE 9- ENROLL: When all questions are taken care of, “Would you like to get started?”
PHASE 10- SPONSOR: Now you begin your sponsoring work.